MicroStrategy Buys 4,980 BTC Holding 2.8% of Bitcoin Supply

MicroStrategy adds another 4,980 BTC, strengthening its position as the largest corporate holder of Bitcoin.

MicroStrategy, now rebranded as Strategy, has made another massive bet on Bitcoin, acquiring an additional 4,980 BTC for $531.1 million. The purchase brings the company’s total Bitcoin holdings to 597,325 BTC, representing more than 2.8% of the cryptocurrency’s fixed 21 million coin supply—a landmark in corporate crypto accumulation.

The acquisition, confirmed in a June 30 filing with the U.S. Securities and Exchange Commission (SEC), was made at an average price of $106,801 per bitcoin, and continues the firm’s steady pace of Bitcoin purchases in 2025.

MicroStrategy’s Bitcoin Stash Tops $64 Billion

The latest acquisition pushes Strategy’s total Bitcoin investment to $42.4 billion, inclusive of fees and expenses, with current market value surpassing $64 billion. This marks an unrealized profit of around $21.6 billion, highlighting the firm’s long-term strategy of accumulating and holding Bitcoin as a corporate treasury reserve asset.

Michael Saylor, Strategy’s co-founder and executive chairman, has become one of Bitcoin’s most vocal and consistent advocates in the corporate world. The company’s Bitcoin position has grown exponentially since its first investment in 2020, and now reflects a yield of 19.7% for the year, including 7.8% in Q2 2025 alone. Strategy has publicly stated it aims to reach a 25% yield by year-end.

This year alone, the company has acquired 88,062 BTC valued at $9.8 billion, following its 2024 accumulation of 140,538 BTC worth $13 billion, according to internal figures.

Social Media Hints and Market Timing

Saylor has developed a reputation for teasing Bitcoin purchases online, often hinting at new acquisitions through cryptic posts. On June 29, just before the SEC filing, he posted on social media:

“In 21 years, you’ll wish you’d bought more.”

The statement mirrored a point made during his BTC Prague keynote, where he envisioned Bitcoin potentially reaching $21 million per coin within two decades. Though the forecast is speculative, it underscores the conviction behind his company’s aggressive Bitcoin strategy.

Corporate Bitcoin Movement Gains Steam

Saylor’s bold playbook has inspired a growing number of corporations to allocate part of their treasuries into Bitcoin. According to BitcoinTreasuries data, 134 publicly traded companies now hold Bitcoin on their balance sheets, signaling a shift in institutional capital allocation.

Recent adopters include: Twenty One, Trump Media, GameStop, Cardone Capital, Pompliano’s ProCap.

In Asia, Japanese investment firm Metaplanet recently added 1,005 BTC, boosting its total to 13,350 BTC. Meanwhile, The Blockchain Group, dubbed Europe’s first Bitcoin treasury company, purchased 60 BTC, bringing its holdings to 1,788 BTC—valued around €161.3 million.

In the UK, momentum is also building. At least 9 British companies across sectors like web development, energy, and mining have either disclosed recent Bitcoin acquisitions or signaled plans to do so within the past week.

Exchanges Move to Meet Institutional Demand

As corporate demand for Bitcoin increases, cryptocurrency exchanges are adapting. Gemini recently launched a tokenized version of MicroStrategy (MSTR) stock—its first tokenized equity offering for EU investors—allowing broader exposure to Bitcoin-tied equities.

Strategy’s stock has responded positively to the bullish stance on Bitcoin. Over the past month, shares have risen 4.92%, now trading at $390.58, according to Google Finance.

A Corporate Bitcoin Vanguard

Saylor’s Strategy has become more than a tech company—it’s now a symbol of Bitcoin’s entry into mainstream financial infrastructure. By controlling nearly 600,000 BTC, the firm is reshaping corporate treasury norms and proving that digital assets can serve as long-term strategic reserves.

With more companies aligning with this vision and crypto-native firms enabling smoother access to Bitcoin-based financial products, the line between traditional corporate finance and digital assets continues to blur.

As institutional interest builds and Bitcoin adoption deepens, Saylor’s strategy may come to define an era of digital monetary policy driven not by central banks—but by corporate conviction.